Hello, World! 👋🏼
I am
a human.
I am William
{Billy} Romano III,
a human
I know, I know, it’s a bummer, right? While I may not have the processing power of a supercomputer or the ability to self-assemble, I can still make some pretty amazing things. Think of me as a more relatable version of Johnny #5 – less “input, output,” more “inspiration, creation.”
Whether I’m battling Ganon in Hyrule, channeling my inner John McClane during home renovations, or cruising in my Cadillac, life’s all about shared experiences and making memories with my family. I’m a bit of a MacGyver when it comes to DIY, a total Ferris Bueller when it comes to enjoying life, and a firm believer in his philosophy: “Life moves pretty fast. If you don’t stop and look around once in a while, you could miss it.”
From weekend camping trips that would make Clark Griswold proud to lakeside strolls in downtown Port Huron or a gaming night, I cherish the simple moments.
I’m passionate about technology, travel, and all things ’80s and ’90s. I believe in continuous learning and improvement, both personally and professionally. And like any good ’80s hero, I’m always ready to take on the next adventure!
A humble, passionate, innovative, and visionary multipotentialite leader who excels at:
🌐 Building
High-performing design and engineering teams, recruiting top talent and fostering a culture of continuous learning and growth.
🚀 Leading
Mentoring cross-functional teams of designers, engineers, and animators, fostering a culture of collaboration, innovation, and technical excellence.
💡 Providing
Thought leadership and strategic guidance to internal teams and external stakeholders, facilitating workshops and presentations to gather input, validate findings, and ensure alignment with organizational goals.
🔗 Collaborating
Partner with cross-functional leaders to establish and implement effective policies, procedures, and methodologies that ensure the successful delivery and performance of technical projects.
🖥️ Exhibiting
Design, development, and animation excellence by actively contributing to projects, providing technical guidance, and mentoring team members to ensure high-quality execution and inspire creative problem-solving.
✨ Creating
Award-winning interactive experiences and industry-leading products that have achieved exponential growth in user engagement, customer satisfaction and company valuation.
My career so far…
… or, how I managed to stay employed despite my best efforts. [ followed by a thoughtful pause and a sip of ☕️ ] Let’s just say I’ve dabbled in a few different fields. Some might call it a lack of focus. I prefer to think of it as a broad range of interests. Either way, it’s been a colorful journey.
Global Director of Product Management, Innovation
Led the end-to-end product ownership and strategic execution for a proprietary platform, significantly improving UX, streamlining Agile workflows, and boosting cross-functional collaboration for enhanced efficiency and faster market delivery.
Creative Technology Director, Global XD
Led a team to explore and implement emerging technologies, from early-stage prototypes to tangible experiences, ultimately shaping the company's innovation strategy.
Interactive, UX/UI/DX, DevOps Manager
Led technical aspects of customer loyalty initiatives, managing UX/UI and front-end development, and overseeing a team of designers and developers while driving growth through new technologies and best practices.
Team Lead Interactive, Professional Services
Led the transition from Flash to HTML5 for e-commerce clients, including developing an automation tool, migrating templates, streamlining workflows, and providing training and consultation on design, development, and industry best practices.
Technology Manager
Led the successful implementation and migration of the Adobe Experience Manager (AEM) platform for Ford.com and Lincoln.com, improving site performance and development efficiency and establishing new workflow processes for AEM platform management.
Team Lead, CSV Technology
Led a large team of interactive developers, overseeing the high-volume production of online ad units for major brands, expanding the company's reach internationally, and championing innovation through the adoption of new technologies and development of automation systems, resulting in significant cost savings and business growth.
Creative Technology Director, Global XD
Led a team to explore and implement emerging technologies, from early-stage prototypes to tangible experiences, ultimately shaping the company's innovation strategy.
Interactive, UX/UI/DX, DevOps Manager
Led technical aspects of customer loyalty initiatives, managing UX/UI and front-end development, and overseeing a team of designers and developers while driving growth through new technologies and best practices.
Team Lead Interactive, Professional Services
Led the transition from Flash to HTML5 for e-commerce clients, including developing an automation tool, migrating templates, streamlining workflows, and providing training and consultation on design, development, and industry best practices.
Technology Manager
Led the successful implementation and migration of the Adobe Experience Manager (AEM) platform for Ford.com and Lincoln.com, improving site performance and development efficiency and establishing new workflow processes for AEM platform management.
Team Lead, CSV Technology
Led a large team of interactive developers, overseeing the high-volume production of online ad units for major brands, expanding the company's reach internationally, and championing innovation through the adoption of new technologies and development of automation systems, resulting in significant cost savings and business growth.
Global Director of Product Management, Innovation
Led the end-to-end product ownership and strategic execution for a proprietary platform, significantly improving UX, streamlining Agile workflows, and boosting cross-functional collaboration for enhanced efficiency and faster market delivery.
Creative Technology Director, Global XD
Led a team to explore and implement emerging technologies, from early-stage prototypes to tangible experiences, ultimately shaping the company's innovation strategy.
Interactive, UX/UI/DX, DevOps Manager
Led technical aspects of customer loyalty initiatives, managing UX/UI and front-end development, and overseeing a team of designers and developers while driving growth through new technologies and best practices.
Team Lead Interactive, Professional Services
Led the transition from Flash to HTML5 for e-commerce clients, including developing an automation tool, migrating templates, streamlining workflows, and providing training and consultation on design, development, and industry best practices.
Technology Manager
Led the successful implementation and migration of the Adobe Experience Manager (AEM) platform for Ford.com and Lincoln.com, improving site performance and development efficiency and establishing new workflow processes for AEM platform management.
Team Lead, CSV Technology
Led a large team of interactive developers, overseeing the high-volume production of online ad units for major brands, expanding the company's reach internationally, and championing innovation through the adoption of new technologies and development of automation systems, resulting in significant cost savings and business growth.
And all we are is dust in the wind, dude 🤙🏼
"I had the pleasure of working with Billy for many years at both Doner and MRM//McCann, collaborating on a variety of marketing campaigns. It's very rare that you come across a standout talent like Billy in the Digital Marketing industry. He has worked on the front lines of Development for some of the most challenging campaigns in Advertising. He has also led a team to innovate new products for the company. As a team member or a leader, Billy earns my highest recommendation."
Steven Tauber
Global Production Platforms, AI, + Emerging Tech, Group Director, WPP | Ford @ Hogarth
"I really appreciate working with Billy. I only had the pleasure to work with him for about year but during that time period, I learned a considerable amount. His friendly demeaner (and I mean that, he is a true friend) and supportive efforts to help you grow as a developer made learning new concepts a piece of cake. Billy never made you feel like he was your boss but rather someone you could trust to turn to when you needed help. He is extremely talented and very well versed in many programming languages and platforms and he knows how to do his homework to solve problems. I truly hope that our paths cross again."
George Marsack
Ecommerce Platform & Digital Product Manager @ Solotech Inc.
"Billy is hands down one of the best developers I’ve ever worked with. I’m sure he’s not surprised to hear this because I’ve told him every time we’ve collaborated! What really stands out is his ability to break down complex technical solutions into simple, understandable terms. I’ve been working with Billy since 2020, and each time, I walk away having learned something new from him. At Millennium, we've contracted Billy to work on a few custom multi-lingual microsites. We ended up with not just a website, but a robust, custom Node.js framework for static site generation, which we still use to this day. Plus, he has a sharp eye for design, ensuring everything he builds not only functions smoothly but also looks polished. He's even stepped in to assist my team on unrelated projects, helping us tackle tough Node.js related issues, offering straight forward guidance and solid solutions. Billy’s not afraid to work late nights, weekends, or go the extra mile—all because he’s passionate about web development and making our collaborations a success. He a guy who genuinely loves his craft, and it shows in every project he touches."
Nicholas Lundy
Director of Front End Development @ Millennium Communications Inc.
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